How Do I Find Donors Who Gave to the Primary but Not the General?

Donors are an important part of any campaign, especially within every election cycle. Finding those that donated to the Primary but not to the General is a useful step in raising more funds. Using Advanced Search, you can set specific search criteria that lets you find exactly what you’re looking for.

This report will happen in several steps using different rules and criteria. First start by locating those that donated to the Primary election.

Click the Add Rule button.

Next, back in the Add Rule section:

This time, click the Add as Exclusion button. This will remove any donors that have made a contribution during the General. Click Run Search to generate the report and see the results on screen. Again, this report will show all donors who contributed during the Primary but not the General.

What if the donor has reached the donation limit?

Sometimes the reason why someone wouldn’t donate again during the General is that they’ve already maxed out. In that case, add the following Rule to exclude donors who have reached their limit: 

Click Add Rule and your search will only include donors who haven’t maxed out.

If you’re planning on running this specific search frequently, be sure to save it as one of your Saved Searches! It’s much simpler than having to remember and set up the search every time.